53960 ZIP Code
Rio, Wisconsin
December 31, 2025
| ZIP Code: | 53960 |
| City/Town: | Rio |
| County: | Columbia |
| State: | Wisconsin |
| ZIP Type: | Standard |
| Population: | 3,219 |
| Median Household Income: | $77,031 |
| Per Capita Income: | $44,788 |
| Total Housing Units: | 1,485 |
| Median Home Value: | $243,700 |
| Land Area: | 89.6 sq miles
232.0 sq km |
| Water Area: | 1.6 sq miles
4.2 sq km |
| Coordinates: | 43.4261, -89.2354 |
Population Information (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Total Population: | 3,219 | -- | -- |
| Male: | 1,705 | 53.0% | 49.6% |
| Female: | 1,514 | 47.0% | 50.4% |
| Median Age: | 42.7 yrs | -- | 38.5 yrs |
| Under 5 years: | 148 | 4.6% | 5.7% |
| 5 to 9 years: | 126 | 3.9% | 6.0% |
| 10 to 14 years: | 209 | 6.5% | 6.5% |
| 15 to 19 years: | 245 | 7.6% | 6.6% |
| 20 to 24 years: | 225 | 7.0% | 6.7% |
| 25 to 34 years: | 355 | 11.0% | 13.7% |
| 35 to 44 years: | 406 | 12.6% | 12.9% |
| 45 to 54 years: | 436 | 13.5% | 12.4% |
| 55 to 59 years: | 291 | 9.0% | 6.5% |
| 60 to 64 years: | 227 | 7.1% | 6.4% |
| 65 to 74 years: | 350 | 10.9% | 9.7% |
| 75 to 84 years: | 155 | 4.8% | 4.8% |
| 85 years and over: | 46 | 1.4% | 2.0% |
Housing Information (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Median home value: | $243,700 | -- | $281,900 |
| Median rooms: | 6.5 | -- | 5.5 |
| Median rent: | $745 / mo. | -- | $1,268 / mo. |
| Total housing units: | 1,485 | -- | -- |
| Occupied housing units: | 1,327 | 89.4% | 38.0% |
| Vacant housing units: | 158 | 10.6% | 4.6% |
| Housing tenure: | -- | -- | -- |
| Owner-occupied: | 1,068 | 80.5% | 64.8% |
| Renter-occupied: | 259 | 19.5% | 35.2% |
Educational Attainment (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Population 25 years and over: | 2,266 | -- | -- |
| Less than 9th grade: | 42 | 1.9% | 4.7% |
| 9th to 12th grade, no diploma: | 95 | 4.2% | 6.1% |
| High school graduate: | 766 | 33.8% | 26.4% |
| Some college, no degree: | 534 | 23.6% | 19.7% |
| Associate degree: | 308 | 13.6% | 8.7% |
| Bachelor's degree: | 405 | 17.9% | 20.9% |
| Graduate or professional degree: | 116 | 5.1% | 13.7% |
| Percent high school graduate or higher: | -- | 94.0% | 89.1% |
| Percent bachelor's degree or higher: | -- | 23.0% | 34.3% |
Income Information (53960 zip code)
| Value | US AvgUS | |
|---|---|---|
| Median household income: | $77,031 / yr. | $75,149 / yr. |
| Mean household income: | $95,321 / yr. | $105,833 / yr. |
| Median family income: | $95,724 / yr. | $92,646 / yr. |
| Per capita income: | $44,788 / yr. | $41,261 / yr. |
Employment (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| In labor force: | 1,853 | -- | 63.5% |
| Employed: | 1,797 | 97.3% | 96.4% |
| Unemployed: | 49 | 2.7% | 5.3% |
| Not in labor force: | 840 | -- | -- |
| Class of Worker: | -- | -- | -- |
| Private wage and salary: | 1,407 | 78.3% | 79.7% |
| Government workers: | 235 | 13.1% | 14.2% |
| Self-employed: | 150 | 8.3% | 5.9% |
| Unpaid family workers: | 5 | 0.3% | 0.1% |
Race & Ethnicity (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Race (one race): | -- | -- | -- |
| White: | 3,129 | 97.2% | 61.6% |
| Black or African American: | 3 | 0.1% | 12.4% |
| American Indian/Alaska Native: | 2 | 0.1% | 1.1% |
| Asian: | 0 | 0.0% | 6.0% |
| Native Hawaiian/Pacific Islander: | 0 | 0.0% | 0.2% |
| Some other race: | 19 | 0.6% | 8.4% |
| Two or more races: | 66 | 2.1% | 10.2% |
| Hispanic or Latino (any race): | 55 | 1.7% | 18.7% |
| Mexican: | 65 | 2.0% | 11.2% |
| Puerto Rican: | 44 | 1.4% | 1.8% |
| Cuban: | 0 | 0.0% | 0.7% |
| Other Hispanic or Latino: | 0 | 0.0% | 5.0% |
| Not Hispanic or Latino: | 21 | 0.7% | 81.1% |
Income Distribution (53960 zip code)
| Household Income | Households | Percent% | US AvgUS |
|---|---|---|---|
| Less than $10,000: | 44 | 3.3% | 4.9% |
| $10,000 to $14,999: | 48 | 3.6% | 3.8% |
| $15,000 to $24,999: | 68 | 5.1% | 7.0% |
| $25,000 to $34,999: | 89 | 6.7% | 7.4% |
| $35,000 to $49,999: | 149 | 11.2% | 10.7% |
| $50,000 to $74,999: | 259 | 19.5% | 16.1% |
| $75,000 to $99,999: | 161 | 12.1% | 12.8% |
| $100,000 to $149,999: | 268 | 20.2% | 17.1% |
| $150,000 to $199,999: | 144 | 10.9% | 8.8% |
| $200,000 or more: | 97 | 7.3% | 11.4% |
Commute to Work (53960 zip code)
| Commute Method | Workers | Percent% | US AvgUS |
|---|---|---|---|
| Drove alone: | 1,469 | 81.7% | 67.8% |
| Carpooled: | 114 | 6.3% | 8.7% |
| Public transportation: | 0 | 0.0% | 4.2% |
| Walked: | 48 | 2.7% | 2.5% |
| Other means: | 9 | 0.5% | 0.9% |
| Worked from home: | 158 | 8.8% | 13.8% |
| Mean travel time to work: | 30.2 min | -- | 26.7 min |
Industry (53960 zip code)
| Industry Sector | Workers | Percent% | US AvgUS |
|---|---|---|---|
| Agriculture, forestry, fishing, mining: | 141 | 7.8% | 1.6% |
| Construction: | 157 | 8.7% | 6.9% |
| Manufacturing: | 366 | 20.4% | 10.0% |
| Wholesale trade: | 59 | 3.3% | 2.4% |
| Retail trade: | 151 | 8.4% | 11.0% |
| Transportation, warehousing, utilities: | 153 | 8.5% | 5.8% |
| Information: | 17 | 0.9% | 1.9% |
| Finance, insurance, real estate: | 87 | 4.8% | 6.7% |
| Professional, scientific, management: | 101 | 5.6% | 12.1% |
| Education, health care, social services: | 308 | 17.1% | 23.3% |
| Arts, entertainment, food services: | 80 | 4.5% | 9.0% |
| Other services: | 117 | 6.5% | 4.7% |
| Public administration: | 60 | 3.3% | 4.7% |
Poverty Status (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Poverty Rate: | -- | 10.1% | 8.8% |
| All people below poverty level: | -- | -- | -- |
| Under 18 years: | -- | -- | 16.3% |
| 18 to 64 years: | -- | -- | 11.0% |
| 65 years and over: | -- | -- | 10.3% |
Health Insurance (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| With health insurance: | 3,115 | 96.8% | 91.3% |
| Private health insurance: | 2,587 | 80.4% | 67.6% |
| Public health coverage: | 1,048 | 32.6% | 35.9% |
| Without health insurance: | 97 | 3.0% | 8.7% |
Benefits & Assistance (53960 zip code)
| Households with: | Number# | Percent% | US AvgUS |
|---|---|---|---|
| Earnings: | 1,066 | 80.3% | 77.4% |
| Social Security income: | 396 | 29.8% | 31.0% |
| Retirement income: | 346 | 26.1% | 21.8% |
| Supplemental Security Income (SSI): | 52 | 3.9% | 4.5% |
| Cash public assistance income: | 21 | 1.6% | 1.8% |
| SNAP (food stamps) benefits: | 115 | 8.7% | 11.4% |
Housing Types (53960 zip code)
| Structure Type | Units | Percent% | US AvgUS |
|---|---|---|---|
| 1-unit, detached: | 1,297 | 87.3% | 61.4% |
| 1-unit, attached: | 39 | 2.6% | 6.1% |
| 2 units: | 34 | 2.3% | 3.4% |
| 3 or 4 units: | 42 | 2.8% | 4.3% |
| 5 to 9 units: | 13 | 0.9% | 4.6% |
| 10 to 19 units: | 21 | 1.4% | 4.3% |
| 20 or more units: | 14 | 0.9% | 9.9% |
| Mobile home: | 23 | 1.5% | 5.8% |
| Boat, RV, van, etc.: | 2 | 0.1% | 0.1% |
Year Structure Built (53960 zip code)
| Year Built | Units | Percent% | US AvgUS |
|---|---|---|---|
| Built 2020 or later: | 3 | 0.2% | 0.6% |
| Built 2010 to 2019: | 53 | 3.6% | 8.2% |
| Built 2000 to 2009: | 208 | 14.0% | 13.5% |
| Built 1990 to 1999: | 275 | 18.5% | 13.2% |
| Built 1980 to 1989: | 98 | 6.6% | 13.2% |
| Built 1970 to 1979: | 203 | 13.7% | 14.6% |
| Built 1960 to 1969: | 74 | 5.0% | 10.2% |
| Built 1950 to 1959: | 46 | 3.1% | 9.9% |
| Built 1940 to 1949: | 85 | 5.7% | 4.6% |
| Built 1939 or earlier: | 440 | 29.6% | 12.0% |
Bedrooms (53960 zip code)
| Number of Bedrooms | Units | Percent% | US AvgUS |
|---|---|---|---|
| No bedroom (studio): | 4 | 0.3% | 2.4% |
| 1 bedroom: | 77 | 5.2% | 3.0% |
| 2 bedrooms: | 312 | 21.0% | 9.1% |
| 3 bedrooms: | 759 | 51.1% | 15.9% |
| 4 bedrooms: | 247 | 16.6% | 18.8% |
| 5 or more bedrooms: | 86 | 5.8% | 17.6% |
Heating Fuel (53960 zip code)
| Fuel Type | Units | Percent% | US AvgUS |
|---|---|---|---|
| Utility gas: | 532 | 40.1% | 47.1% |
| Bottled, tank, or LP gas: | 522 | 39.3% | 4.9% |
| Electricity: | 151 | 11.4% | 40.2% |
| Fuel oil, kerosene, etc.: | 17 | 1.3% | 4.2% |
| Coal or coke: | 0 | 0.0% | 0.1% |
| Wood: | 96 | 7.2% | 1.5% |
| Solar energy: | 4 | 0.3% | 0.1% |
| Other fuel: | 0 | 0.0% | 0.5% |
| No fuel used: | 5 | 0.4% | 0.2% |
Vehicles Available (53960 zip code)
| Vehicles | Households | Percent% | US AvgUS |
|---|---|---|---|
| No vehicle available: | 32 | 2.4% | 8.3% |
| 1 vehicle available: | 280 | 21.1% | 32.6% |
| 2 vehicles available: | 481 | 36.2% | 37.0% |
| 3 or more vehicles available: | 534 | 40.2% | 22.1% |
Home Value Distribution (53960 zip code)
| Value Range | Owner Units | Percent% | US AvgUS |
|---|---|---|---|
| Less than $50,000: | 38 | 3.6% | 5.7% |
| $50,000 to $99,999: | 30 | 2.8% | 7.8% |
| $100,000 to $149,999: | 121 | 11.3% | 9.2% |
| $150,000 to $199,999: | 213 | 19.9% | 10.8% |
| $200,000 to $299,999: | 248 | 23.2% | 19.9% |
| $300,000 to $499,999: | 296 | 27.7% | 24.1% |
| $500,000 to $999,999: | 112 | 10.5% | 17.0% |
| $1,000,000 or more: | 10 | 0.9% | 5.6% |
Housing Costs (53960 zip code)
| Value | US AvgUS | |
|---|---|---|
| Median owner costs (with mortgage): | $1,699 / mo. | $1,828 / mo. |
| Median owner costs (no mortgage): | $690 / mo. | $584 / mo. |
| Median gross rent: | $745 / mo. | $1,268 / mo. |
| Average household size (owner-occupied): | 2.56 | 2.53 |
| Average household size (renter-occupied): | 1.83 | 2.38 |
Households (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Total households: | 1,327 | -- | -- |
| Married-couple households: | 635 | 47.9% | 47.5% |
| Cohabiting couple households: | 236 | 17.8% | 7.0% |
| Male householder, no spouse: | 298 | 22.5% | 5.4% |
| Female householder, no spouse: | 278 | 20.9% | 12.7% |
| Householder living alone: | 367 | 27.7% | 28.6% |
| 65 years and over living alone: | 370 | 27.9% | 11.8% |
| Average household size: | 2.42 | -- | 2.53 |
| Average family size: | 2.86 | -- | -- |
Marital Status (53960 zip code)
| Population 15 years and over | Number# | Percent% | US AvgUS |
|---|---|---|---|
| Total: | 1,465 | -- | -- |
| Never married: | 528 | 36.0% | 37.0% |
| Now married: | 726 | 49.6% | 49.5% |
| Separated: | 27 | 1.8% | 1.5% |
| Widowed: | 180 | 12.3% | 2.6% |
| Divorced: | 314 | 21.4% | 9.3% |
School Enrollment (53960 zip code)
| Population 3 years and over | Number# | Percent% | US AvgUS |
|---|---|---|---|
| Enrolled in school: | 591 | -- | -- |
| Nursery school, preschool: | 20 | 3.4% | 5.8% |
| Kindergarten: | 16 | 2.7% | 5.0% |
| Elementary school (grades 1-8): | 264 | 44.7% | 40.5% |
| High school (grades 9-12): | 206 | 34.9% | 21.4% |
| College or graduate school: | 85 | 14.4% | 27.3% |
Veterans & Disability (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Civilian population 18 years and over: | 2,582 | -- | -- |
| Veterans: | 176 | 6.8% | 6.3% |
| Civilian noninstitutionalized population: | 3,212 | -- | -- |
| With a disability: | 358 | 11.1% | 13.4% |
| Under 18 with disability: | 40 | 11.2% | 5.8% |
| 18 to 64 with disability: | 157 | 43.9% | 10.4% |
| 65 and over with disability: | 161 | 45.0% | 33.4% |
Mobility (Residence 1 Year Ago) (53960 zip code)
| Population 1 year and over | Number# | Percent% | US AvgUS |
|---|---|---|---|
| Same house: | 2,864 | 89.0% | 86.9% |
| Different house: | 326 | 10.1% | 13.1% |
| Same county: | 180 | 55.2% | 7.0% |
| Different county: | 146 | 44.8% | 3.2% |
| Different state: | 38 | 11.7% | 2.5% |
| Abroad: | 0 | 0.0% | 0.4% |
Place of Birth (53960 zip code)
| Number# | Percent% | US AvgUS | |
|---|---|---|---|
| Native born: | 3,178 | 98.7% | 86.2% |
| Foreign born: | 3 | 0.1% | 13.9% |
| Naturalized citizen: | 41 | 1366.7% | 52.7% |
| Not a citizen: | 41 | 1366.7% | 47.3% |
| Foreign-born by region: | -- | -- | -- |
| Europe: | 41 | 1366.7% | 10.5% |
| Asia: | 16 | 533.3% | 31.3% |
| Africa: | 0 | 0.0% | 5.5% |
| Oceania: | 0 | 0.0% | 0.5% |
| Latin America: | 17 | 566.7% | 50.0% |
| Northern America: | 8 | 266.7% | 2.2% |
Language Spoken at Home (53960 zip code)
| Population 5 years and over | Number# | Percent% | US AvgUS |
|---|---|---|---|
| Total: | 3,071 | -- | -- |
| English only: | 3,038 | 98.9% | 78.3% |
| Language other than English: | 33 | 1.1% | 21.5% |
| By language: | -- | -- | -- |
| Spanish: | 24 | 0.8% | 13.3% |
| Other Indo-European languages: | 9 | 0.3% | 3.5% |
| Asian/Pacific Island languages: | 0 | 0.0% | 3.5% |
| Other languages: | 0 | 0.0% | 1.0% |
Computers & Internet (53960 zip code)
| Households | Percent% | US AvgUS | |
|---|---|---|---|
| Households with a computer: | 1,327 | 100.0% | 93.1% |
| Households with broadband internet: | 1,241 | 93.5% | 89.4% |
Rio, WI53960